Business Matters - What's in a name: Storytime

The voting last week to name my new piece resulted in a win for "hanging out". To be honest, I'm quite pleased with this as I have it in mind to do another one with the first person hanging onto someone else and then calling it "hanging out together"....


Some of the name suggestions got no votes and we did get a couple of new suggestions including "swing up to the sky", "anyone can trapeze" and "topsy turvy". Thanks for voting and your suggestions. Interesting to see how different names appeal to different people....

In the naming post today, I want to look at stories. Does the name of your piece hint at a story behind it?

There was a recent article in the Economist all about contemporary jewellery. The author wrote about how jewelry nowadays is more about ideas than the flaunting of wealth, with storytelling as a key element so that the wearer can be seen as "buying a bit of the artist's brain".

So do our creations' names suggest a story? Would a potential buyer look at the piece and its name and write their own story or try to find your story in it?

When I think of my pieces, I suppose that calling this necklace "Birdcage" is very lame! It doesn't suggest anything. It's just a bird cage. Guess I need to do something about that....

Maybe it would be better to call it "I know why the caged bird sings"...... or "you can cage the bird but not the song"...It adds a little intrigue and....while people may not search for an item with that name, as long as it is tagged/keyword "birdcage", then it still should be found....

What about "in safety's keeping".....That does conjur up more than one image....or is suggestive of a story.. I think it does ....






And how about "Atlantis" by my friend Fabienne from Easterya This conjurs up lots of underwater and seaside stories for me...looking in rock pools for starfish and other creatures.....





So I'm going to check over my names this week and see if I can offer up a bit more of the "artist's brain". Join me! Come on all you "flat" namers - instead of "leaf earrings" or "shell necklace", get creative in naming and suggest a story too....